Built for your industry. Powered by your data.
WebSell integrates with your ERP or POS to power ecommerce for businesses across many industries, from wholesale distributors to independent retailers. Find your industry below.
Every industry has its own way of doing business. Your ecommerce should too.
A wholesale distributor and a pet retailer have almost nothing in common when it comes to how they sell, how they price, and how they manage customers. So why would they use the same out-of-the-box ecommerce setup?
WebSell connects directly to your ERP or POS and uses the rules, pricing, and data already defined in your back-office system. That means your online store reflects how your business actually operates, not a generic template of how ecommerce is supposed to work.
Whether you’re selling to trade accounts, consumers, or both, there’s a WebSell solution built around your industry.
B2B and Wholesale: For businesses selling to other businesses.
These industries typically involve complex pricing structures, account-based ordering, high-volume transactions, and ERP systems at the core of the operation. WebSell’s B2B ecommerce capabilities — customer-specific pricing, account management, bulk ordering, and deep ERP integration — are built with these businesses in mind.
Wholesale
Sell to trade accounts online with customer-specific pricing, bulk ordering tools, and real-time inventory sync driven from your ERP or POS.
Automoative
Give trade customers and consumers fast access to your parts catalogue, with fitment data, complex product variants, and account-level pricing.
Hardware & Garden
Whether you’re supplying to trade or selling direct, WebSell keeps your large catalogues accurate and your ordering process simple.
Retail and Consumer: For businesses selling direct to consumers.
These industries are built around volume, speed, and customer experience. WebSell’s retail ecommerce capabilities — fast storefronts, frictionless checkout, mobile-first design, and POS integration — are designed for independent retailers and growing consumer brands looking to get online and sell more.
Fashion & Apparel
Showcase your collections with rich imagery, size and colour variants, and a fast mobile checkout — all synced from your POS in real time.
Sports & Outdoor
From equipment to apparel, manage large and varied catalogues with seasonal promotions, product filters, and fast delivery options built in.
Health & Beauty
Build trust with product reviews, detailed ingredient information, and subscription ordering, while keeping stock and pricing accurate from your POS.
Pets
Give pet owners a seamless shopping experience with smart product search, subscription orders for repeat purchases, and accurate real-time stock availability.
Grocery
Support weight-based and fractional quantities, click and collect, curbside pickup, and local delivery — built for grocery retailers moving online.
Wine & Liquor
Handle age verification, Wine-Searcher integration, subscription wine clubs, and compliance alongside a storefront that does your products justice.
What every industry gets with WebSell.
ERP and POS Integration
Your back-office system is the source of truth for your online store. Products, pricing, inventory, and orders stay accurate across every channel — automatically.
B2B and B2C From One Platform
Sell to trade accounts and consumers from separate storefronts, managed from a single back-office installation. No duplication, no workarounds.
A Team That Knows Your Business
From onboarding and design through to paid search and ongoing support, WebSell’s in-house team works with you at every stage — not just at launch.
Trusted across industries. Proven in the real world.
We needed a system that let us work fast and confidently online without having to second-guess what’s syncing and what isn’t. We will continue to see incredible online growth. WebSell can help us take over the world of watersports. We needed one spot for simple data entry and changes. Keeping an ERP and a website in sync without integration would have been impossible. WebSell has made getting online sales much simpler. We deal with large quantities and many different customers, so the integration was a real game-changer. It just works and we enjoy working with WebSell. The most helpful thing about WebSell is that it was already integrated with our existing point of sale system. The web orders come into our POS and all inventory is controlled in the POS. It’s great! We couldn’t work out the right way to go until we found the guys at WebSell, who have been brilliant. In the last year the site has been a godsend with everything that’s happened. The new design solves the issues we were having! We have had many compliments from customers and continue to see the benefits of everything that we implemented. The results speak for themselves. Our SEM campaigns are essential to our business now. It brings traffic and sales to our online store every day. I would recommend working with WebSell’s extended services team to anyone in retail. Their integration with Retail Management Hero cuts everyday maintenance by 70%. It allows our staff to focus on other areas. Our e-commerce just works without having to constantly maintain it. 
Ready to see WebSell in action for your industry?
Book a demo and we’ll tailor the walkthrough to your specific industry, your back-office system, and your growth goals.